E-learning has outgrown its initial inertia and emerged as a popular learning platform, but a learner behaviour study by global e-learning companyEdureka claims that more than 50% of e-learners, drop out before completing the course. The report goes on to show that although upskilling has gathered importance due to the decreasing lifespan of technical skills, low course completion rates continue toplague the e-learning industry.
The survey conducted by Edureka was aimed at understanding the modern Indian IT Professional’s relationship with learning on the job and their behaviour when it comes to learning. The online survey was conductedamong 339 Indian IT professionals who were interested in online courses.
THESE ARE THE 5 KEY FINDINGS OF THE REPORT RELEASED TODAY BY EDUREKA
5.Indian IT professionalsdon’t mind spending on quality learning and support.
According toVineet Chaturvedi, Co-Founder, Edureka, “Low course completion rate is a critical problem that plagues the e-learning industry, but it’s often forgotten in the race to acquire more customers.As the industry matures, completion rates will define the adoption of e-learning among professionals. Tech learners need constant motivation, high level interactivity and engagement from learning platforms.Today’s e-learning platforms need to offer thebest of both worlds – online learning’s inherent convenience and ease of access with offline’s real-time interaction and engagement. Our report has revealed key behavioural insights that gives a roadmap to building better digital learning platforms forthe industry. We’re also proud to say that our live, online, instructor-led learning model has helped us achieve the highest course completion rate in the e-learning industry.”
As much as e-learning enriches teaching and learning experiences and gains popularity among technology professionals and university students, little is known about learners’ preferences. It’s crucial to understandlearners’ interaction with different instructional strategies in online learning, to develop an effective e-learning methodology that can prepare IT talent to hit the ground running and this is where the Edurekalearner behaviourreport can help both the IT industry and e-learning companies. These are the questions the report answers:
·Why do IT professionals pick a learning method i.e. self-paced / live, online?
·Which are the biggest issues these professionals face when learning a new technology?
·What they would like in their ideal learning method?
·The importance that money plays in the learning method that they pick?
According to a KPMG and Google study, India’s online education market is set to grow to $I.96 billion and around 9.6 million users by 2021, with reskilling and online certification being the largest categorystanding at $93 million. A separate study by FICCI-Nasscom & EY states that 9% of the country's 600 million estimated workforce will be deployed in new jobs that do not even exist today and 37% in jobs that have radically changed skill sets. An earlier studyby Edureka had also found that IT professionals need to up-skill 15-20 times in their career to stay relevant in the industry. In such a scenario, there’s a dire need for effective e-learning platforms that can train professionals on the job.
E-learning platforms need to rethink learner engagement and course completion seriously as accessibility and affordability will cease to be advantages soon.