Author
A techno-marketer and a serial entrepreneur, Ashu has been an internet visionary who has helped 7EDGE transition into a full-fledged internet-based consulting and strategic solutions company. When he started 7EDGE, his goal was to ensure that the organisation develops into an unique identity not just from a cultural perspective but also from a business domain perspective.
Organisations with a vision for long-term growth need a robust and scalable marketing strategy, and today technology is making it possible by percolating every business, including the marketing function. The latest buzz is ‘Marketing Cloud’, a software platform, which helps organisations scale up their marketing efforts, and by default, it has become integral to the marketing plans of all organisations.
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