Sales Force Analytics Solution for Retail Banking Industry
Quantzig, a global analytics solutions provider, has announced the completion of its latest sales force analytics study on the financial industry. The client, a leading retail banking firm, wanted to improve customer loyalty by offering convenient user experience. The client wanted to refurbish their existing architecture and interact with the customers to boost their productivity.
According to the sales force analytics experts at Quantzig, “Major organizations in the retail banking industry are adopting sales force analytics to target potential customers and offer better visibility.”
Powerful forces like customer expectations, regulatory requirements, technological capabilities, demographics, and economics are together creating an imperious change. Growing digitization and automation are influencing all financial institutions to become more transparent and nurture richer ecosystems. As a result, leading organizations are relying on sales force analytics to deliver better customer experience.
The solution presented by Quantzig helped the client to increase transparency, efficiency, profitability, and further understand the compliance regulations in the banking space. The client was able to understand customers and reach out to them in a more seamless and agile manner. Additionally, the client was able to shift toward a need-based business model.
