Openwave Mobility delivers Outstanding QoE for Zain Saudi Arabia with NFV-based Mobile Traffic Management

Openwave Mobility has deployed an NFV-based mobile data traffic management solution for Zain Saudi Arabia (Zain KSA).

The virtualized solution enables Zain KSA to manage and monetize encrypted data including streaming videos and delivers outstanding subscriber Quality of Experience (QoE). This is the latest in a series of successful deployments by Openwave Mobility in 2017.

Encrypted data from OTTs is “darkening” mobile networks. This is preventing operators from being able to gain insight on network traffic to manage QoE. In some parts of the world, over 60 percent of data is encrypted and this could reach 80 percent before the end of 2017.

Zain KSA, like most mobile operators globally, has experienced an increase in encrypted traffic travelling on its network.

Khalid Charaa, Core Planning senior manager for Zain KSA, said: “We have seen a sharp rise in HTTPS and QUIC traffic over the past few months and we proactively took steps to find solutions that could ease congestion and deliver superb QoE. The innovative solution from Openwave Mobility has been impressive. They have demonstrated their expertise and backed it up with excellent levels of service.”