Helvetia uses Squirro to deliver Better Search Results to Five Million Customers

Helvetia Insurance has replaced Google Search Appliance (GSA) with Squirro Cognitive Search, as it seeks to deliver better search results to its five million customers across Europe.

Helvetia is one of Europe’s largest insurance firms, providing an array of retail, corporate and re-insurance products to consumers and businesses all over the continent, and it receives around 150,000 searches every month across its seven web portals.

Google Search Appliance had reached its end of lifecycle and Helvetia wanted a solution that allowed for a more cognitive approach to search, anticipating customers’ requirements and incorporating free text, context and relevancy when delivering results.

“We wanted our search function to be fast, accurate and to move away from traditional approaches to include context and intent,” said Michel Küng, Webmaster at Helvetia. “The way people use search has changed and it’s essential for us as a company to have a search function that meets those changing needs, delivering smarter and more relevant results to our customers.”

Squirro was approached by Helvetia to replace GSA, and in doing so, had a brief to ensure full implementation within four weeks. It had to replicate the look and feel of the existing search function, while adding the free text search, that was so important to Helvetia.

Squirro Cognitive Search is an enterprise search tool that uses cognitive computing to recognises context, relevancy, intent and interest to deliver markedly improved search results. Having already delivered a pilot project based on Squirro Cognitive Search in 2017 with highly successful results, Helvetia knew that Squirro’s platform could more than meet its requirements.